Highlights

for the past 15 years
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This list focuses on a list of some of the most notable professional accomplishments during my last 15 years

100% Earned Media with a full Digital Integrated Campaign

A “no-budget” campaign solely created & managed for a performer that as a result won the Romania Got Talent popular award (2012).

Results Oriented

Helped grow a private pension fund membership from 0 to 140,000 people in three months through a $4M national campaign.

Continuous Revenue Growth

Drove an average 18% yearly business increase in revenue by deploying 200-plus creative projects on a 5-year plan.

Author of three books

Wrote three books on marketing and branding for students and new entrepreneurs; the latest book is written in English – “Brands Come True: A Branding Course.”

Mobile Application Designer / Developer

Created and helped develop four mobile apps in one year, two of them are major apps in the hospitality industry. Identified problems and created solutions; crafted a business model, analyzed a monetization pattern, revenue flows, UX, UI and technical specification reasoning. Designed all branding elements – naming, logos, and marketing materials.

On-Time delivery of projects

Maintained a record of zero unmet deadlines during the seven year period as a brand strategist.

Proactive

Initiated and developed a one year re-branding process for a 100 year old football club including visual identity redesign, brand process, declinations, and launching event.

Effective and Efficient

Managed a team as agency lead, and created an “all-channels” launching campaign in 10 days including creative direction, copy, art directing, budgeting and declination. Total cost savings to client was $500,000.

Popular Public Speaker / Expert

A key speaker on topics of branding strategy at nine industry events between 2011 and 2013.

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Contact Info

Email:
alexadragos@gmail.com

Skype:
dragoslm

Phone number:
1 (312) 593-9938